Maruti Suzuki plans to start more driving schools in India. It shall have 8 to 10 more driving Institute of Driving and Research and nearly 110 Maruti Driving Schools across the country by the year 2010. Maruti Suzuki has an established chain of driving schools across India already.
Maruti currently has two Institute of Driving and Research and 40 Maruti Driving Schools in India. According to Business Standard reports, "“Maruti has trained 450,000 people in seven years and plans to train 800,000 people in the next three years at its ITDRs, to be set up in other states. Within a year, one ITDR each will be opened in Bahadurgarh, Rohtak, Dehradun and Vadodara."
"We plan to train another 5 lakh people in next three years," says RK Parimoo, Maruti Suzuki General Manager. Maruti dealers shall have to invest Rs. 30 lakh in the new models for Maruti Driving School. The profits would come when clients who would buy a Maruti car from the dealer.
The complete system of setting up driving schools is based on franchisee models. It includes more than simply learning to change gears, hold the steering and get a license. It is a complete package that includes road manners, traffic rules, car maintenance and theory lessons.
